If you build it, they will come.
I’ve been working on this blog for a while and I haven’t been satisfied. Something’s been missing. With the help of the SITS Girls’ Problogger “31 Days to Build a Better Blog Challenge”, I realized, in a major slap to the forehead moment, the missing piece to the puzzle was direction.
While I enjoy posting random thoughts and stories, I sometimes feel a lack of inspiration, because I’m not sure exactly where I’m headed. Today, I officially unveil my intentions and aspirations for this blog.
Without further ado:
Challenge 1: Write an Elevator Pitch
Definition from Wikipedia: “An elevator pitch is an overview of an idea for a product, service, or project. The name reflects the fact that an elevator pitch can be delivered in the time span of an elevator ride (for example, thirty seconds or 100–150 words).”
Mama’s Got Flair’s new Tagline: Making yourself a priority for the benefit of your family
Elevator Pitch: Do you feel you’ve lost touch with your identity since becoming a wife and mother? Mama’s Got Flair is a haven for mamas who want to rediscover themselves, their dreams and personal goals. There’s no shame in finding a healthy balance between love for your family and yourself. Happy mamas who value themselves, raise respectful, confident children who do the same. If you’re ready to reclaim yourself, celebrate your strength, express your individuality and build your self-confidence, welcome to Mama’s Got Flair.
Giving a specific meaning to my blog revitalizes me. I may revisit my mission from time to time and tweak it, but I feel this is the direction I need to head in. It’s what sings to me.
Please, give me some feedback. Constructive criticism will only help me meet my goals and fuel my ambitions. Thank you all for your support.
